Dr. Dick Reuben was an international speaker and teacher, with a heart to bring the church into a greater awareness of Biblical patterns from a Jewish perspective. As a refreshing, gifted teacher of the word of God, Dick ministered scriptural enlightenment and prophetic interpretation. He and his wife Deanne founded the Dick Reuben Evangelistic Association as a twofold vision for ministry, focusing on worship and revelation of the word. Dick felt his call to the church was equip the believers for the work of the ministry.

Dick carried a special anointing of unity and understanding to the modern church. As a Messianic Jewish minister, he was often called a foundational teacher, and was instrumental in bringing the pattern for revival to Brownsville Assembly of God in Pensacola, Florida. The Brownsville Revival has been accepted as one of the mightiest outpourings of the Holy Spirit power in America in the last one hundred years.